According to a new market research study titled ‘A2P SMS Market to 2025 – Global Analysis and Forecasts by type (cloud API messaging platform, traditional & managed messaging services), application (pushed content services, interactive services, promotional campaigns, CRM services, other services), business model (small & medium enterprise, large enterprise) and vertical (BFSI, retail, media & entertainment, travel & transport, hospitality, others)’, the global A2P SMS market was valued at US$ 40.45 Bn in 2015 and is estimated to reach US$ 62.10 Bn by 2025. The report highlights the trends prevalent in the global A2P SMS market and the factors driving the market along with those that act as deterrents to its growth. 

Get Sample Copy of this Report at bit.ly/2pmb25I

Major Key Players in Market

1. ANAM Technologies
2. CLX Communications AB.
3. DIMOCO Messaging GmBH 
4. Infobip Ltd.
5. Nexmo Inc. (acquired by Vonage)
6. Syniverse Technologies, LLC
7. Tanla Solutions
8. Trillian Group Ltd.
9. Twilio Inc.
10. tyntec

A2P SMS is the communication taking place between an application and a subscriber over messaging services for various purposes. With the evolution of smartphones accompanied with the emergence of OTT players in the market, the MNO’s have seen a sharp dip in the revenues earned from P2P (Peer-to-Peer) messaging services. However, there has been a parallel increase in the A2P SMS revenues for MNOs globally.

SMS can reach to a customer’s even in the remotest area where there is a network connection and eventually becomes the easiest mode of communication with the customer. Distinct from instant messaging services, SMS service can function on standard and basic mobiles and it doesn’t depend on an internet connection to work. The reach and flexibility of SMS services when compared to online services is much more and the advantage of pre-paid mobile users still receiving text messages even if they’re out of balance gives the mode an upper hand. Some of the key features of messaging is that it achieves higher read rate within minutes and boasts the highest engagement rate when compared to emails and OTT mobile messaging apps. Eventually, with customers more likely to open messages than emails, it is vivid that A2P SMS market would be driven due to this.

Inquire about this Report at http://bit.ly/2QIAwqE

The mobile phone user internet penetration in the world is still on the lower side. While in developed countries, the mobile phone user internet penetration is high, in many developing and under developed countries of the world, the penetration of mobile phone internet is very low and SMS is the best preferred medium for communication to ensure maximum reach. This fact validates the rise in the usage of A2P SMS market. The key players profiled in the report are DIMOCO Messaging GmBH, AANAM Technologies, Twilio Inc., CLX Communications AB, Infobip Ltd., Syniverse Technologies, Vonage, tyntec, Tanla Solutions and Trillian Group Ltd.

Reason to Buy

 Highlights key business priorities to assist companies to realign their business strategies.

– The key findings and recommendations highlight crucial progressive industry trends in the UUVs & USVs market, thereby allowing players to develop effective long-term strategies.

– Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.

– Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.

– Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.

Complete Report is Available at http://bit.ly/2PPg5GX

Tags: A2P SMS market trends, A2P SMS Market, A2P SMS Market Share, A2P SMS Market Size